{"title":"Blonde","description":"\u003cp\u003e\u003c\/p\u003e","products":[{"product_id":"natural-look-silver-screen-ice-blonde-shampoo","title":"Natural Look Silver Screen Ice Blonde Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e*Please note - the Silver Screen range is in the process of updating its packaging*\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\nFor neutralising unwanted yellow tones in blonde, bleached or grey hair.\u003cbr\u003e \u003cbr\u003e Counteract and neutralize unwanted yellow gold and brassy tones often evident in blonde, bleached or grey hair types. Silver Screen Ice Blonde Shampoo contains hydrolyzed wheat protein for improved comability, increased body and a lustrous shine.\u003cbr\u003e \u003cbr\u003e Available in 375ml \u0026amp; 1 Litre.","brand":"Natural Look","offers":[{"title":"375ml","offer_id":38606772732073,"sku":"9319337101610-01","price":11.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38606772764841,"sku":"9319337101610-02","price":25.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/IB-Shampoo-375ml_550x_79c6d91d-144b-4325-9466-47981a98e006.webp?v=1779838017"},{"product_id":"davroe-blonde-senses-platinum-shampoo","title":"Davroe Blonde Senses Platinum Shampoo","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eRemove unwanted brassy tones on blonde or grey hair with the Blonde Senses Platinum Range\u003c\/p\u003e\n\u003cp\u003eIdeal for maintaining blonde or grey hair, removing unwanted brassy yellow tones. Includes Rice Proteins and Wheat Amino Acids to strengthen and protect the hair. Contains our unique plant-based UV PROTECT COMPLEX™ – reducing premature colour fade. Fragranced with the unforgettable natural aroma of Vanilla Violet.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizing. Removes brassy, yellow tones from hair.\u003c\/li\u003e\n\u003cli\u003eMild. Gentle formula won’t irritate scalp or dry out hair.\u003c\/li\u003e\n\u003cli\u003eBrightening. Enhances blonde and grey hair color for an even, more vibrant color.\u003c\/li\u003e\n\u003cli\u003eNourishing. Infused with pure plant extracts to keep hair healthy and shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Massage a small amount through hair from scalp to ends, repeat and follow with Davroe Blonde Senses Platinum Conditioner.\u003c\/p\u003e\n\u003cp\u003eAvailable in 100ml, 325ml \u0026amp; 1 Litre.\u003c\/p\u003e","brand":"Davroe","offers":[{"title":"325ml","offer_id":38606818640041,"sku":"9326123007322","price":17.95,"currency_code":"AUD","in_stock":true},{"title":"100ml","offer_id":46563761881308,"sku":"9326123007315","price":6.5,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38606818672809,"sku":"9326123007926","price":41.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/Davroe_BlondeSensesShampoo.jpg?v=1747091838"},{"product_id":"loreal-silver-shampoo","title":"L'Oréal Professionnel Silver Shampoo","description":"\u003cp\u003e\u003cspan\u003eShowcase the beauty of grey, white or light blonde hair with the L'Oréal Professionnel Silver clarifying purple shampoo. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe neutralizing system, enriched with magnesium and anti-yellowing agents, counteracts unwanted tones in hair. The deep purple shampoo helps to neutralise yellow, delivering toning results while nourishing and protecting the hair fiber and boosting shine.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cdiv class=\"panel panel-default\"\u003e\n\u003cdiv role=\"tabpanel\" class=\"panel-collapse\" id=\"collapseInstructions\" aria-labelledby=\"collapseInstructions\"\u003e\n\u003cdiv class=\"panel-body\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"row\"\u003eCounteracts unwanted brassy tones\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003eNourishes and protects the hair fiber\u003c\/li\u003e\n\u003cli\u003eEnhances shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003cbr\u003eDistribute evenly through wet hair. Lather. Rinse thoroughly\u003c\/p\u003e\n\u003cdiv class=\"panel panel-default\"\u003e\n\u003cdiv role=\"tabpanel\" class=\"panel-collapse\" id=\"collapseInstructions\" aria-labelledby=\"collapseInstructions\"\u003e\n\u003cdiv class=\"panel-body\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"row\"\u003eAvailable in 300ml \u0026amp; 1.5 litres \u003c\/div\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"row\"\u003e\u003cem\u003e\u003cstrong\u003ePlease Note: 1.5 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal","offers":[{"title":"300ml","offer_id":38606847803561,"sku":"3474636974115","price":29.6,"currency_code":"AUD","in_stock":true},{"title":"1.5 Litre","offer_id":38606847836329,"sku":"3474636975570","price":69.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/LORE-3474636974115-1.png?v=1629082103"},{"product_id":"schwarzkopf-bc-ph-4-5-color-freeze-silver-shampoo","title":"Schwarzkopf BC Clean Performance PH 4.5 Color Freeze Silver Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"product-block\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eLooking for a versatile shampoo suitable for your ash cloud-coloured hair? Look no further with Schwarzkopf Professional's BC Bonacure PH 4.5 Color Freeze Silver Shampoo!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWorks to neutralise undesirable warm undertones by preserving and reviving cool tone directions.\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003eFEATURES\u003c\/h4\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVegan hair product that is free from SLS\/SLES sulphates, silicones and artificial colourants.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePerfectly freeze colour pigments inside the hair matrix, preventing fading for long-lasting hair colour.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAbles the hair to reach its optimal pH level of 4.5, achieving 90% colour retention for up to 30 washes.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eEnsures the hair's surface is perfectly sealed, providing a long-lasting shield against external aggressions such as water and blow-drying.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSustainable, responsible and planet-friendly packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-block\" data-mce-fragment=\"1\"\u003eAvailable in 250ml \u0026amp; 1 Litre\u003c\/div\u003e","brand":"Schwarzkopf Bonacure","offers":[{"title":"250ml","offer_id":38607014330537,"sku":"4045787240504","price":25.35,"currency_code":"AUD","in_stock":true},{"title":"1L","offer_id":38607014363305,"sku":"4045787240505","price":40.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/VNi8QbOI.jpg?v=1679269827"},{"product_id":"paul-mitchell-forever-blonde-shampoo","title":"Paul Mitchell Forever Blonde Shampoo","description":"\u003cp class=\"MsoNormal\"\u003eMaintain bright, healthy blonde hair with Paul Mitchell Forever Blonde Shampoo, a professional sulphate-free shampoo formulated without SLS, SLES, or ALS. Designed for bleached and lightened hair, it gently cleanses while delivering intensive nourishment to help repair damage and keep blonde tones light, vibrant, and shiny.\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eEnhanced with vegan KerActive protein and a special blend of botanicals, this shampoo provides 75% more conditioning* while restoring strength and moisture to fragile blonde strands.\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSulphate-free formulagentle on fragile, lightened hair.\u003c\/li\u003e\n\u003cli\u003eRepairs and nourishes bleached and chemically treated blonde strands.\u003c\/li\u003e\n\u003cli\u003eHelps maintain bright, light blonde hair.\u003c\/li\u003e\n\u003cli\u003eInfused with vegan KerActive protein and botanicals for intensive conditioning.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality shampoo safe for daily use.\u003c\/li\u003e\n\u003cli\u003eSustainable packaging made with post-consumer recycled (PCR) materials.    \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use: \u003c\/strong\u003e\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003cspan\u003eMassage into wet hair and work into a rich lather. \u003c\/span\u003e\u003cspan\u003eRinse thoroughly. Repeat if needed. \u003c\/span\u003e\u003cspan\u003eFollow with Paul Mitchell Forever Blonde Conditioner for best results.\u003c\/span\u003e \u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cb\u003e\u003ci\u003ePlease Note: The Paul Mitchell Range is in the process of having the packaging updated. You may receive either packaging depending on inventory levels in our warehouse at the time of your order as the new packaging filters through.\u003c\/i\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":38607025012905,"sku":"0009531119755","price":20.45,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/ForeverBlondeShampoo300mlFBS-300.webp?v=1772421463"},{"product_id":"paul-mitchell-platinum-blonde-shampoo","title":"Paul Mitchell Platinum Blonde Violet Shampoo","description":"\u003cp class=\"MsoNormal\"\u003eMaintain bright, vibrant hair with Paul Mitchell Platinum Blonde Violet Shampoo®, the professional purple shampoo that neutralises unwanted brassy tones in light to medium blonde, silver, grey, or white hair. Infused with a violet tint, this gentle shampoo eliminates brassiness while hydrating and softening strands for smooth, luminous hair.\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eGentle enough for daily use, it’s the perfect addition to your blonde, silver, or grey haircare routine for maintaining fresh, bright, and healthy-looking hair.\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePurple shampoothat neutralises unwanted brassy tones.\u003c\/li\u003e\n\u003cli\u003eHydrates and softens strands for silky, manageable hair.\u003c\/li\u003e\n\u003cli\u003eGentle enough for daily use.\u003c\/li\u003e\n\u003cli\u003eEnhances light, bright blonde and silver hair.\u003c\/li\u003e\n\u003cli\u003eProfessional salon-quality formula trusted worldwide.\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSustainable packaging made with post-consumer recycled (PCR) materials.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use: \u003c\/strong\u003e\u003cspan lang=\"EN-GB\"\u003e\u003c\/span\u003e\u003cspan\u003eMassage into wet hair and leave on for 1–5 minutes. \u003c\/span\u003e\u003cspan\u003eRinse thoroughly. \u003c\/span\u003e\u003cspan\u003eRepeat if needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor best results, follow with Paul Mitchell Platinum Blonde Violet Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eAvailable in 300ml.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cb\u003e\u003ci\u003ePlease Note: The Paul Mitchell Range is in the process of having the packaging updated. You may receive either packaging depending on inventory levels in our warehouse at the time of your order as the new packaging filters through.\u003c\/i\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":38607029862569,"sku":"009531116532","price":18.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/PlatinumBlondeVioletShampoo300mlPBS-300_d520bc7b-51cf-47a0-9e9b-0ed372a93c0f.webp?v=1765172225"},{"product_id":"asp-cool-blonde-shampoo","title":"ASP Edge Cool Blonde Shampoo","description":"\u003cp\u003eRevitalise lacklustre locks with this sulphate-free toning shampoo. The gentle, low pH formula removes impurities while violet colour pigments neutralise unwanted yellow tones and protect against brassiness.\u003cbr\u003e \u003cbr\u003e Cool Blonde Shampoo intensifies shine, brightens blondes and adds a hint of silver to enhance white or greying hair.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003ePlease note: This item 275ml packaging is in a bottle with a push cap - not a tube.\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003e Available in 275ml \u0026amp; 1 Litre\u003c\/p\u003e","brand":"ASP Kitoko","offers":[{"title":"275ml","offer_id":38607053160617,"sku":"ASPCBS-1","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"1L","offer_id":38607053193385,"sku":"ASPCBS-2","price":28.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2020-05-14at3.56.37pm.png?v=1612855901"},{"product_id":"muk-blonde-toning-shampoo","title":"Muk Blonde Toning Shampoo","description":"Reduces brassy, yellow tones in blonde hair. Gently cleanses as it nourishes hair, leaving it soft, shiny and toned. Suitable for all hair types, including blonde, grey and white hair. Cantaloupe fragrance.\u003cbr\u003e \u003cbr\u003e Leave in for up to 5 minutes. Follow with Blonde Muk 1 Minute Toning Treatment.\u003cbr\u003e \u003cbr\u003e Available in 300ml \u0026amp; 1 Litre.","brand":"Muk","offers":[{"title":"300ml","offer_id":38607065153705,"sku":"9336288000786-01","price":21.25,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607065186473,"sku":"9336288000786-02","price":45.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/BlondeSHAMP-scaled-1.jpg?v=1672891768"},{"product_id":"pure-forever-blonde-bath","title":"Pure Forever Blonde Shampoo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eNO YELLOW \/ GOLD BLONDES\u003c\/h4\u003e\n\u003cp\u003e• Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.\u003cbr\u003e• Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.\u003cbr\u003e• Blue Cypress blue\/violet pigments are deposited on the hair shaft eliminating yellow tones.\u003cbr\u003e• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).\u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePlease Note: 1 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure","offers":[{"title":"300ml","offer_id":38607088091305,"sku":"9333680005708","price":29.3,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607088124073,"sku":"9333680020466","price":78.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Forever-Blonde_1.jpg?v=1612856231"},{"product_id":"cpr-always-blonde-sulphate-free-shampoo","title":"CPR Always Blonde Sulphate Free Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"product-header-2\"\u003eSulphate free shampoo\u003c\/h2\u003e\n\u003cp class=\"paragraph-6 product-paragraph\"\u003eA gentle, Violet + Blue toning formula that targets highlights and lowlights, neutralising yellow brassy and gold reflects. Repairs and strengthens hair. Soothes and balances the scalp.\u003c\/p\u003e\n\u003cdiv class=\"rich-text-block-2 product-bullets w-richtext\"\u003e\n\u003cul\u003e\n\u003cli\u003eViolet + Blue pigments tone \u0026amp; cool\u003c\/li\u003e\n\u003cli\u003eRepair \u0026amp; strengthening formula\u003c\/li\u003e\n\u003cli\u003eBalances \u0026amp; soothes the scalp\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp class=\"paragraph-7 product-nats\"\u003eNatural Technology: Wheat, Quinoa \u0026amp; Vegetable Proteins. + Sebum Control. pH balanced to nurture hair \u0026amp; scalp.\u003c\/p\u003e\n\u003cp class=\"paragraph-7 product-nats\"\u003eAvailable in 300ml \u0026amp; 900ml\u003c\/p\u003e","brand":"Vitafive CPR","offers":[{"title":"300ml","offer_id":38607091728553,"sku":"2400-01","price":18.0,"currency_code":"AUD","in_stock":true},{"title":"900ml","offer_id":38607091761321,"sku":"2400-02","price":43.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/CPR_2400_Blonde_AlwaysBlondeSulphateFreeShampoo_300ml.jpg?v=1680498854"},{"product_id":"theorie-purple-sage-brightening-shampoo","title":"Theorie Purple Sage Brightening Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch4\u003e\u003cstrong\u003eBrighten and Restore Beautiful Blonde and Silver Hair\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eTheorie \u003c\/span\u003ePurple Sage Brightening Shampoo is professionally formulated to brighten and restore beautiful tones to blonde and silver hair. The exclusive formulation contains Keratin to seal pores and reverse damage. Grape seed Oil and Helichrysum extract revitalise hair texture, smooth away frizz and restore bounce and resilience. Blonde and silver hair is stronger, smoother and full of dazzling radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTo Use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSaturate hair with the brightening shampoo and work into a lather, rinse thoroughly. For greatest colour, toning and conditioning results, use with\u003cspan\u003e \u003c\/span\u003eTheorie Purple Sage Brightening Conditioner\u003cspan\u003e \u003c\/span\u003eand adjust frequency of use based on discolouration level.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"list-ul\"\u003e\n\u003cli\u003eBrightens blonde and silver hair\u003c\/li\u003e\n\u003cli\u003eNeutralises brassy and yellow tones\u003c\/li\u003e\n\u003cli\u003eColour repair formula\u003c\/li\u003e\n\u003cli\u003eLeaves hair stronger and smoother\u003c\/li\u003e\n\u003cli\u003eKey ingredients: Sage Extract, Helichrysum Extract, Grape seed Oil and Keratin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e Available in 400ml.","brand":"Theorie","offers":[{"title":"Default Title","offer_id":38607096676521,"sku":"818893017148","price":22.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/905831.jpg?v=1667789296"},{"product_id":"total-results-color-obsessed-so-silver-shampoo","title":"Matrix So Silver Shampoo","description":"\u003cp class=\"p1\"\u003e\u003cb\u003e\u003ci\u003e*Please note -Matrix is in the process of updating it's packaging, you may receive either type of packaging depending on inventory levels in our warehouse as the new packaging filters through*\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSo Silver is a professional salon clarifying shampoo that cleanses and neutralizes unwanted brassy warmth and eliminates dull, yellow tones. It illuminates highlights on blondes and adds shimmering brightness for color treated and natural hair ranging from grey to white shades.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e- Neutralizes brassy warmth and eliminates dull, yellow tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Illuminates highlights on blondes\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Adds brightness for color-treated and natural hair ranging from grey to white shades\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eWearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Follow with Total Results So Silver conditioner.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre\u003c\/p\u003e","brand":"Matrix Total Results","offers":[{"title":"300ml","offer_id":38607106310313,"sku":"884486228055","price":24.7,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607106343081,"sku":"884486228062","price":51.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/1_6.webp?v=1748920847"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-beige-blonde","title":"De Lorenzo Novafusion Colour Care Shampoo - Beige Blonde","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEnhances soft beige tones in white and grey hair. Adds depth to blonde hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpecifically formulated using a combination of both paraben free preservatives and a sulfate free cleansing system derived from coconut fatty acids. Botanical extracts of Australian Kakadu Plum and Birch gently cleanse the hair and enhance colour, while the organic Rooibos extract helps to protect the hair against UV sun rays.\u003c\/p\u003e\nAvailable in 250ml.","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":38607154348201,"sku":"0778","price":23.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Novafusion_Beige_Blonde_new_render_LR__12321.jpg?v=1673920881"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-rosewood-promo","title":"De Lorenzo Novafusion Colour Care Shampoo - Rosewood","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eProvides violet highlights and pastel rosewood tones to blonde hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpecifically formulated using a combination of both paraben free preservatives and a sulfate free cleansing system derived from coconut fatty acids. Botanical extracts of Australian Kakadu Plum and Birch gently cleanse the hair and enhance colour, while the organic Rooibos extract helps to protect the hair against UV sun rays.\u003c\/p\u003e\nAvailable in 250ml.","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":38607154479273,"sku":"0781","price":23.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Novafusion_Rosewood_new_render__86038.jpg?v=1673926132"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-silver-promo","title":"De Lorenzo Novafusion Colour Care Shampoo - Silver","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReduce unwanted brassy yellow tones in blonde hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpecifically formulated using a combination of both paraben free preservatives and a sulfate free cleansing system derived from coconut fatty acids. Botanical extracts of Australian Kakadu Plum and Birch gently cleanse the hair and enhance colour, while the organic Rooibos extract helps to protect the hair against UV sun rays.\u003c\/p\u003e\nAvailable in 250ml","brand":"De Lorenzo","offers":[{"title":"250ml","offer_id":38607155167401,"sku":"0783-01","price":23.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Novafusion_Silver_Shampoo_new_render_LR__63033.jpg?v=1673926219"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-grey","title":"De Lorenzo Novafusion Colour Care Shampoo Grey","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReduces yellow tones and brassiness in naturally grey hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpecifically formulated using a combination of both paraben free preservatives and a sulfate free cleansing system derived from coconut fatty acids. Botanical extracts of Australian Kakadu Plum and Birch gently cleanse the hair and enhance colour, while the organic Rooibos extract helps to protect the hair against UV sun rays.\u003c\/p\u003e\nAvailable in 200ml.","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":38607155364009,"sku":"0814","price":23.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/de_lorenzo_novafusion_colour_care_shampoo_200ml_-_grey.jpg?v=1612857027"},{"product_id":"keratin-complex-blondeshell-shampoo","title":"Keratin Complex Blondeshell Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBanish Brassy Tones to Become a Blondeshell\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKeratin Complex\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eBlondeshell Shampoo is a gentle hair wash which features a special fade-fighting chamomile complex to neutralise brassy tones and keep colour true. A reparative blend of vitamins, amino acids and hydrolysed keratin protein increases hair strength and resilience. Silk amino acids help strengthen hair from within to prevent breakage and split ends. Chamomile extract brightens and supports long-lasting colour.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHair care shampoo for all hair types, especially blonde, highlighted, grey, white or over-processed hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMaintains brightness and neutralises brassy tones in lighter shades\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBlend of keratin and amino acids help to improve the hair’s strength and resilience\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAvocado oil delivers essential vitamins and nutrients\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan\u003eAvailable in 400ml.\u003c\/span\u003e","brand":"Keratin Complex","offers":[{"title":"Default Title","offer_id":38607164604585,"sku":"810569031816","price":27.8,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/2-DVYV_c.jpg?v=1660537390"},{"product_id":"gkmbj-blonde-revitalising-shampoo","title":"GKMBJ Blonde Revitalising Shampoo","description":"\u003cdiv\u003eGKMBJ Blonde Revitalising Shampoo neutralises brassy or yellow shades in blonde and grey hair whilst conditioning and nourishing the hair shaft. An essential shampoo for all blondes!\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eAvailable in 250ml \u0026amp; 1 Litre.\u003cbr\u003e\n\u003c\/div\u003e","brand":"GKMBJ","offers":[{"title":"250ml","offer_id":38607190393001,"sku":"BBJ091-01","price":18.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607190425769,"sku":"BBJ091-02","price":41.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/BBJ091_AND_BBJ176_800_x_800_1024x1024_b940ebc9-d01d-4e4b-a6b0-af47e1b7adf2.png?v=1612857444"},{"product_id":"nak-care-blonde-shampoo","title":"Nak Care Blonde Shampoo","description":"\u003cp\u003e\u003cspan\u003eBlended with German Chamomile essential oil and blue-violet pigments to help manage unwanted gold or yellow tones. Restores moisture and condition to hair and scalp.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003egentle cleansing action\u003c\/li\u003e\n\u003cli\u003ecreamy lather\u003c\/li\u003e\n\u003cli\u003eprotects coloured hair\u003c\/li\u003e\n\u003cli\u003ehydrates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eApply to wet hair, massage a small amount into hair and scalp, leave-in for 1 minute, rinse thoroughly.\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003eAvailable in 500ml \u0026amp; 1 Litre\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cb\u003e\u003ci\u003ePlease Note: The Nak Care Range is in the process of having the packaging updated. You may receive either packaging depending on inventory levels in our warehouse at the time of your order as the new packaging filters through.\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Nak","offers":[{"title":"500ml","offer_id":46285926334684,"sku":"9328514016661","price":14.95,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":46285926367452,"sku":"9328514016739","price":18.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/Care_BlondeShampoo_500mL_CBS500_Ecomm.webp?v=1769487896"},{"product_id":"hi-lift-true-blonde-zero-yellow-shampoo","title":"Hi Lift True Blonde Zero Yellow Shampoo","description":"Hi Lift True Blonde Zero Yellow Pure Silver Shampoo eliminates unwanted yellow and brassy tones from blonde and grey hair.\u003cbr\u003e\n\u003cbr\u003e\nThis vegan, sulphate and paraben free shampoo is supercharged with Kakadu and Native Plum extracts to extend, protect and enhance the life of your colour.\u003cbr\u003e\n\u003cbr\u003e\nA unique blend of naturally derived ingredients gently cleanse, hydrate and strengthen hair.\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 350ml \u0026amp; 1 Litre.","brand":"Hi Lift","offers":[{"title":"350ml","offer_id":38607355412649,"sku":"CP50-01","price":17.2,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607355445417,"sku":"CP50-02","price":28.3,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/CP50_e1d233d0-acb2-4c25-80be-bfe331f6db3e.jpg?v=1691385404"},{"product_id":"joico-blonde-life-brightening-shampoo","title":"Joico Blonde Life Brightening Shampoo","description":"There’s nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulfate-free Brightening Shampoo–a satisfying experience that lifts away dirt and oil, restores hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulfate-free shampoos simply can’t muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How’s that for fun?\u003cbr\u003e\n\u003cbr\u003e\nPerfect choice for any bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose.\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 300ml \u0026amp; 1 Litre.\u003cbr\u003e\n\u003cbr\u003e\n ","brand":"Joico","offers":[{"title":"300ml","offer_id":38607421243561,"sku":"074469513296","price":28.65,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607421276329,"sku":"074469513289","price":48.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/BlondeLife_Shampoo.png?v=1612858860"},{"product_id":"muvo-ultra-blonde-shampoo","title":"Muvo Ultra Blonde Shampoo","description":"\u003cstrong\u003eFORGET NO YELLOW! \u003cbr\u003e\n\u003cbr\u003e\nNEW \u003c\/strong\u003eMuvo Ultra Blonde Shampoo contains maximum strength formula! Removes yellow tones from blonde, grey, bleached and highlighted hair.\u003cbr\u003e\n\u003cbr\u003e\nTired of using blonde shampoo's that either dry your hair out, or just don't work? Look no further! Muvo neutralises unwanted yellow and brassy tones,  leaves hair supple and vibrant and contains a hydrating formulation that is enriched with maximum strength violet dye to ensure optimum toning. \u003cbr\u003e\n\u003cbr\u003e\n\u003cstrong\u003eNOT ONLY FOR BLONDES!\u003c\/strong\u003e Muvo now prevents Brunettes from fading. Want to join the Fight against the Fade? Join the Anti Fade Brigade today with the amazing Muvo Ultra Blonde Shampoo \u0026amp; Conditioner.\u003cbr\u003e\n\u003cbr\u003e\nProudly Australian owned and Made Animal Friendly.\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 500ml \u0026amp; 1 Litre. ","brand":"Muvo","offers":[{"title":"500ml","offer_id":38607501918377,"sku":"9336216002363","price":19.55,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607501951145,"sku":"9336216002370","price":28.25,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/UB_Shampoo_500ml.png?v=1612859851"},{"product_id":"hi-lift-true-blonde-zero-yellow-duo","title":"Hi Lift True Blonde Zero Yellow Duo","description":"Eliminate unwanted yellow and brassy tones from blonde and grey hair.\u003cbr\u003e\n\u003cbr\u003e\nHi Lift TrueBlonde Zero Yellow Shampoo   is a vegan, sulphate and paraben free shampoo that is supercharged with Kakadu and Native Plum extracts to extend, protect and enhance the life of your colour.\u003cbr\u003e\n\u003cbr\u003e\nHi Lift TrueBlonde Zero Yellow Conditioner is a vegan, sulphate and paraben free conditioner that is fortified with Macadamia Nut and Coconut oils to strengthen and moisturise your hair.\u003cbr\u003e\n\u003cbr\u003e\nContains Hi Lift TrueBlonde Zero Yellow Shampoo 350ml \u0026amp; Hi Lift TrueBlonde Zero Yellow Conditioner 350ml.","brand":"Hi Lift","offers":[{"title":"Default Title","offer_id":38607506669737,"sku":"TBDP350","price":34.4,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/TRUEBLONDEDUOPACK1.jpg?v=1691385704"},{"product_id":"juuce-vegan-blush-blonde-shampoo","title":"Juuce Vegan Blush Blonde Shampoo","description":"\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eInfuses temporary soft rose pink\/blush tones in natural blonde and pre-lightened blonde hair. A blend of violet, blue, yellow and red pigments add rose blush hues to enhance blonde shades, typically the lighter your hair the brighter the blush tone colour will be. Enhance colour and increase shine instantly. Anti-heat + UV + humidity + oxidation protection\u003c\/span\u003e.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eHow to use:\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003csection data-settings='{\"jet_parallax_layout_list\":[]}' data-element_type=\"section\" data-id=\"dc07965\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-dc07965 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\"\u003e\n\u003cdiv class=\"elementor-container elementor-column-gap-default\"\u003e\n\u003cdiv data-element_type=\"column\" data-id=\"d262d9e\" class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d262d9e\"\u003e\n\u003cdiv class=\"elementor-widget-wrap elementor-element-populated\"\u003e\n\u003cdiv data-widget_type=\"jet-tabs.default\" data-settings='{\"tabs_position\":\"top\",\"no_active_tabs\":\"false\"}' data-element_type=\"widget\" data-id=\"ba6c8a9\" class=\"elementor-element elementor-element-ba6c8a9 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-jet-tabs\"\u003e\n\u003cdiv class=\"elementor-widget-container\"\u003e\n\u003cdiv role=\"tablist\" data-settings='{\"activeIndex\":0,\"event\":\"click\",\"autoSwitch\":false,\"autoSwitchDelay\":3000,\"ajaxTemplate\":false,\"tabsPosition\":\"top\",\"switchScrolling\":false,\"switchScrollingOffset\":0}' class=\"jet-tabs jet-tabs-position-top jet-tabs-move-up-effect\"\u003e\n\u003cdiv class=\"jet-tabs__content-wrapper\"\u003e\n\u003cdiv data-template-id=\"false\" aria-hidden=\"false\" role=\"tabpanel\" data-tab=\"3\" class=\"jet-tabs__content active-content\" id=\"jet-tabs-content-1953\"\u003e\n\u003cp\u003eApply to wet hair and gently massage into a lather. Leave in for 1-5 minutes. Rinse thoroughly and repeat if extra intensity is desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv data-template-id=\"false\" aria-hidden=\"true\" role=\"tabpanel\" data-tab=\"4\" class=\"jet-tabs__content\" id=\"jet-tabs-content-1954\"\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"Juuce","offers":[{"title":"1 Litre","offer_id":44428005540060,"sku":"9333680025690","price":59.3,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/VDjuJy2I.jpg?v=1705886172"},{"product_id":"de-lorenzo-novafusion-colour-care-shampoo-silver-500ml","title":"De Lorenzo Novafusion Colour Care Shampoo Silver 500ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReduce unwanted brassy yellow tones in blonde hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSpecifically formulated using a combination of both paraben free preservatives and a sulfate free cleansing system derived from coconut fatty acids. Botanical extracts of Australian Kakadu Plum and Birch gently cleanse the hair and enhance colour, while the organic Rooibos extract helps to protect the hair against UV sun rays.\u003c\/p\u003e\nAvailable in 500ml.","brand":"De Lorenzo","offers":[{"title":"500ml","offer_id":38607576760489,"sku":"0783-01","price":42.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/DL102730_1.webp?v=1673926274"},{"product_id":"crazy-colour-no-yellow-shampoo","title":"Crazy Colour No Yellow Shampoo","description":"100% Sulfate free treatment shampoo.\u003cbr\u003e\n\u003cbr\u003e\nAn intense, 100% sulfate free, treatment shampoo specifically formulated for use on super lightened, grey or bleached hair.\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 250ml.","brand":"Crazy Colour","offers":[{"title":"Default Title","offer_id":38607586492585,"sku":"CC02425","price":22.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Crazy_Color_No_Yellow_Shampoo.jpg?v=1612860340"},{"product_id":"muvo-ultra-rose-shampoo","title":"Muvo Ultra Rose Shampoo","description":"Use MUVO Ultra Rose Shampoo for your everyday pink adventure.\u003cbr\u003e\n\u003cbr\u003e\nFrom dusty rose to bright pink tones, we invite you to experiment with our uber cool rose suds. This hydrating formula will ensure your locks maintain moisture \u0026amp; optimum hair health.","brand":"Muvo","offers":[{"title":"Default Title","offer_id":38607620014249,"sku":"9336216002479","price":19.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/UR_Shampoo_500ml.png?v=1612860471"},{"product_id":"wella-sp-silver-blond-shampoo","title":"Wella SP Silver Blond Shampoo","description":"Designed to enhance bleached and highlighted hiar.  SP Silver Blond Shampoo reduces yellowness and leaves the hair with a crystal clear shine.\u003cbr\u003e\n\u003cbr\u003e\nIdeal for neutralising warmer tones in bleached, highlighted and grey\/white hair.  Will gently cleanse and moisturise the hair.\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 250ml","brand":"Wella SP","offers":[{"title":"Default Title","offer_id":38607641936041,"sku":"SKU-7861","price":27.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/sliver_blond.jpg?v=1612860623"},{"product_id":"goldwell-dualsenses-blondes-highlights-anti-yellow-shampoo","title":"Goldwell Dualsenses Blondes \u0026 Highlights Anti-Yellow Shampoo","description":"\u003cp\u003eGoldwell Dualsenses Blondes \u0026amp; Highlights Anti-Yellow Shampoo is a haircare product that detangles immediately and neutralizes unwanted yellow tones for luminous blonde colour reflections.\u003c\/p\u003e\n\u003cp\u003eThis shampoo is perfect for those with blonde hair who want to maintain their hair's luminosity and colour reflections. It is suitable for both in-salon and at-home use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDetangles immediately and neutralizes unwanted yellow tones for luminous blonde colour reflections.\u003c\/li\u003e\n\u003cli\u003eProducts for in-salon and at home.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 300ml \u0026amp; 1 Litre\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"300ml","offer_id":38607645573289,"sku":"4021609029106","price":19.6,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607645606057,"sku":"4021609028574","price":45.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/Goldwell-Dualsenses-Blondes-Highlights-Anti-Yellow-Shampoo_2.webp?v=1717032328"},{"product_id":"matrix-total-results-brass-off-shampoo","title":"Matrix Brass Off Shampoo","description":"\u003cp class=\"p1\"\u003e\u003cb\u003e\u003ci\u003e*Please note -Matrix is in the process of updating it's packaging, you may receive either type of packaging depending on inventory levels in our warehouse as the new packaging filters through*\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTotal Results Brass Off is a professional salon clarifying shampoo that neutralizes brassy tones while refreshing your hair with cool tones. Best for brunettes who lighten their hair, this shampoo deposits balancing blue-violet pigments to reduce brassy tones.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e- Deposits balancing blue-violet pigments to reduce brassy tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Can be left on hair for 2-3 minutes for added toning\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Suitable for color treated and natural hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eUse as a complete system with Unbreak My Blonde Conditioner and reviving Leave-in Treatment. Apply to wet hair, massage into a lather and rinse. Follow with Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv role=\"tabpanel\" aria-labelledby=\"product_tab_3\" class=\"tabs__content__pane tabsList tabs--expanded\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"iopbreaker\"\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eAvailable in 300ml and 1 Litre\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Matrix Total Results","offers":[{"title":"300ml","offer_id":38607652454569,"sku":"884486320117","price":24.7,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607652487337,"sku":"884486320124","price":51.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/Matrix-2023-Brass-Off-Shampoo-300mL-Front-Shadow-2000x2000-RGB.png?v=1748924735"},{"product_id":"cpr-serious-blonde-instant-toner","title":"CPR Serious Blonde Instant Toner","description":"Instant cooling toner to refresh blonde, lightened or grey hair. Formulated with natural botanical extracts that triple the strength of weakened hair, condition \u0026amp; detangle. With added UV Protection \u0026amp; Repair for silkier, softer, shinier hair\u003cbr\u003e\n\u003cbr\u003e\nAvailable in 180ml.","brand":"Vitafive CPR","offers":[{"title":"Default Title","offer_id":38607653929129,"sku":"SKU-8046","price":18.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/CPR_3430_Blonde_SeriousBlondeInstantToner_180ml.jpg?v=1688016232"},{"product_id":"redken-color-extend-blondage-shampoo","title":"Redken Color Extend Blondage Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eA toning shampoo to neutralise brassiness in blonde hair.\u003c\/p\u003e\n\u003cp\u003eSay no to brass and yes to strong and bright with Redken Color Extend Blondage Shampoo. This purple shampoo deposits colour onto hair while toning and strengthening, for brighter, healthier,\u003cspan\u003e \u003c\/span\u003eblonde.\u003c\/p\u003e\n\u003cp\u003eUltra-violet pigments and the Triple Acid Protein complex, made up of amino, citric and maleic acids and wheat protein, tone, strengthen and brighten all in one. Redken Color Extend Blondage Shampoo helps to preserve blonde hair colour and reduce brassy tones in between salon visits.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Do I Need Redken Color Extend Blondage Shampoo?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePurple toning shampoo \u003c\/li\u003e\n\u003cli\u003eNeutralises brassy undertones in blonde hair\u003c\/li\u003e\n\u003cli\u003eDeposits\u003cspan\u003e \u003c\/span\u003ecolour\u003cspan\u003e \u003c\/span\u003efor a brighter blonde \u003c\/li\u003e\n\u003cli\u003eTriple Acid Complex strengthens hair \u003c\/li\u003e\n\u003cli\u003eUse once or twice a week \u003c\/li\u003e\n\u003cli\u003eSuitable for bleached and natural blondes as well as ombre hair \u003c\/li\u003e\n\u003cli\u003e300ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis shampoo is ideal to use once or twice a week, but should not completely replace your regular shampoo as too much toning can make blonde hair appear darker. Suitable for bleached blonde, natural blonde and ombre hair.\u003c\/p\u003e\nAvailable in 300ml and 1 litre.","brand":"Redken","offers":[{"title":"300ml","offer_id":38607654125737,"sku":"884486453167","price":33.9,"currency_code":"AUD","in_stock":true},{"title":"500ml","offer_id":45908257767644,"sku":"884486453143","price":46.55,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":38607654158505,"sku":"884486456014","price":58.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/Redkencolorextendblondagepurpleshampoo.jpg?v=1632114711"},{"product_id":"goldwell-dualsenses-silver-shampoo","title":"Goldwell DualSenses Silver Shampoo","description":"\u003cp\u003eGoldwell Dualsenses Silver Shampoo is a neutralizing shampoo specially formulated for grey and cool blonde hair, blended with microPROTEC complex and Luminescine to neutralize unwanted yellow tones and instantly refine cool effect while minimizing colour fading with every use.\u003c\/p\u003e\n\u003cp\u003eThis shampoo is as gentle as water, making it suitable for daily use. Its unique FadeStopFormula ensures that your hair colour lasts longer, while its microPROTEC complex and Luminescine work together to neutralize unwanted yellow tones and refine cool effect, leaving your hair looking vibrant and healthy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizes unwanted yellow tones and instantly refines cool effect.\u003c\/li\u003e\n\u003cli\u003eAs gentle as water, suitable for daily use.\u003c\/li\u003e\n\u003cli\u003eUnique FadeStopFormula minimizes color fading with every use.\u003c\/li\u003e\n\u003cli\u003eBlended with microPROTEC complex and Luminescine for vibrant and healthy-looking hair.\u003c\/li\u003e\n\u003cli\u003eSpecially formulated for grey and cool blonde hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in 300ml.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":38607680241833,"sku":"4021609028703","price":19.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/Goldwell-Dualsenses-Silver-Shampoo-300ml_1.webp?v=1717033978"},{"product_id":"de-lorenzo-illumin8-blonde-toning-shampoo","title":"De Lorenzo Illumin8 Blonde Toning Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eTone blonde hair in an instant. Instantly cleanse your blonde and pre-lightened hair to neutralise unwanted yellow tones with our concentrated blue-violet pigment-infused formula. Contains Baobab Protein, Chamomile and Wine Extracts to enhance gloss, provide UV protection and brighten blondes.  It is recommended to wear gloves as temporary staining of hands can occur due to the strong deposit of colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e Available in 375ml\u003c\/p\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":38607686205609,"sku":"9320957018325","price":23.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/illumin8_Blonde_shampoo_Product-with-label-low-res.jpg?v=1612861135"},{"product_id":"joico-blonde-life-violet-shampoo","title":"Joico Blonde Life Violet Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"vc_custom_heading cesis_text_transform_none wpb_animate_when_almost_visible wpb_fadeIn fadeIn wpb_start_animation animated\" data-delay=\"750\"\u003eYou’ll never lose your cool with Blonde Life Violet Shampoo. A brilliant, brass neutralising cleanser, free of SLS\/SLES Sulfates,* that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.\u003c\/p\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-4\"\u003e\n\u003cdiv class=\"vc_column-inner vc_custom_1518458586750\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cdiv class=\"cesis_icon_list cesis_il_1    \" data-delay=\"0\"\u003e\n\u003cdiv class=\"cesis_single_list \" data-delay=\"0\"\u003e\n\u003cdiv class=\"cesis_icon_list_ctn\" onmouseleave=\"this.getElementsByClassName('cesis_list_icon')[0].style.borderColor=''; this.getElementsByClassName('cesis_list_icon')[0].style.backgroundColor=''; this.getElementsByClassName('cesis_list_icon')[0].style.color='';\" onmouseenter=\"this.getElementsByClassName('cesis_list_icon')[0].style.borderColor=''; this.getElementsByClassName('cesis_list_icon')[0].style.backgroundColor=''; this.getElementsByClassName('cesis_list_icon')[0].style.color='#ff0751';\"\u003e\n\u003cul\u003e\n\u003cli\u003eInstantly cool brassy tones and brighten cool blonde hair\u003c\/li\u003e\n\u003cli\u003eHelp maintain healthy-looking hair with brilliant shine\u003c\/li\u003e\n\u003cli\u003eNourish and protect fragile blonde hair\u003c\/li\u003e\n\u003cli\u003eRich lather gently cleanses hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApply to wet hair. Lather. Leave in 1-3 minutes. Rinse, and follow with Blonde Life Violet Conditioner. Use 2-3 times per week to maintain cool tones. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eAvailable in 300ml or 1 Litre.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"300ml","offer_id":38607793094825,"sku":"074469513340","price":28.65,"currency_code":"AUD","in_stock":true},{"title":"1Litre","offer_id":38607793127593,"sku":"074469513364","price":48.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/joico-blonde-life-violet-shampoo-470x470.png?v=1612861741"},{"product_id":"360-hair-be-cool-shampoo","title":"360 Hair Be Cool Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eToning shampoo for brown, highlighted and grey hair. Charcoal powder neutralizes unwanted brassy and orange undertones. Formulated with antioxidant rich Moringa Oil to enhance brightness and shine.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eAvailable in 450ml \u0026amp; 1 Litre\u003c\/p\u003e","brand":"360 Hair","offers":[{"title":"450ml","offer_id":44125841129692,"sku":"8053288576042","price":8.5,"currency_code":"AUD","in_stock":true},{"title":"1 Litre","offer_id":44125841162460,"sku":"8053288576035","price":16.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/IN360-Be-Cool-Shampoo-450ml.png?v=1697507659"},{"product_id":"matrix-biolage-colorlast-purple-shampoo","title":"Matrix Biolage ColorLast Purple Shampoo","description":"\u003cp\u003eBiolage Colorlast Purple Shampoo is a purple shampoo that combines pure purple pigments with a blend of fig and orchid to keep blonde hair healthy and conditioned until the next salon visit.\u003c\/p\u003e\n\u003cp\u003eThis purple shampoo is more than just a toning shampoo, it neutralizes brass and enhances blonde, silver, and violet tones. The blend of fig and orchid helps to keep hair healthy and conditioned, preventing breakage and split ends. This shampoo is also paraben-free, making it safe for color-treated hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeutralizes brass and enhances blonde, silver, and violet tones.\u003c\/li\u003e\n\u003cli\u003eKeeps hair healthy and conditioned, preventing breakage and split ends.\u003c\/li\u003e\n\u003cli\u003eParaben-free, making it safe for color-treated hair.\u003c\/li\u003e\n\u003cli\u003eCombines pure purple pigments with a blend of fig and orchid.\u003c\/li\u003e\n\u003cli\u003eHelps to maintain salon-fresh color between visits.\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling soft, shiny, and manageable.\u003c\/li\u003e\n\u003cli\u003eHelps to prevent color fading and damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eApply a small amount of shampoo to your scalp and hair. Massage gently with your fingertips to create a lather. Rinse thoroughly with warm water. For best results, follow with Biolage ColorLast Conditioner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAvailable in 400ml \u0026amp; 1 Litre\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cb\u003e\u003ci\u003ePlease Note: The Biolage Range is in the process of having the packaging updated. You may receive either packaging depending on inventory levels in our warehouse at the time of your order as the new packaging filters through.\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Matrix Biolage","offers":[{"title":"400ml","offer_id":38607859351721,"sku":"884486531124","price":32.3,"currency_code":"AUD","in_stock":true},{"title":"1Litre","offer_id":38607859384489,"sku":"884486407139","price":58.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/1_ColorLast_PDPresize_packshot_700x700_PurpleShampoo.jpg?v=1759114422"},{"product_id":"fudge-clean-blonde-damage-rewind-violet-toning-shampoo","title":"Fudge Clean Blonde Damage Rewind Violet Toning Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eINSTANTLY REMOVES YELLOW TONES FROM BLONDE HAIR \u0026amp; REPAIRS HAIR WITH OPTI-PLEX™TECHNOLOGY\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWHAT IT DOES\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eOur market leading Clean Blonde formula has joined forces with our Damage rewind shampoo \u0026amp; conditioner, to create ground breaking strong \u0026amp; healthy blonde hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWHO IT’S FOR\u003c\/strong\u003e\u003cbr\u003eBlonde hair that needs cleansing, refreshing and strength restoring back to natural virgin hair condition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHOW IT WORKS\u003c\/strong\u003e\u003cbr\u003eApply to wet hair. Massage hair and scalp with shampoo. Rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eAvailable in 250ml\u003c\/p\u003e","brand":"Fudge","offers":[{"title":"250ml","offer_id":38607867871401,"sku":"5060420335545","price":22.7,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/38270_xlarge.jpg?v=1612862079"},{"product_id":"affinage-cleanse-care-blonde-toning-shampoo","title":"Affinage Cleanse \u0026 Care Blonde Toning Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"container p-t-50 p-b-50\"\u003e\n\u003cdiv class=\"product-single row text-center\"\u003e\n\u003cdiv class=\"product-description col-md-6 col-md-push-3\"\u003e\n\u003cdiv class=\"product-description rte\" itemprop=\"description\"\u003e\n\u003cp\u003eSuperior blonde shampoo for toning unwanted brassy and gold hues. \u003cbr\u003e\u003cbr\u003eContains Emu Apple, Kakadu Plum and a UV filter to nourish and protect hair and scalp for longer lasting colour.\u003cbr\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003cstrong\u003eHOW TO USE\u003c\/strong\u003e\u003cbr\u003eApply to wet hair, massage and lather well. Rinse and repeat for additional toning. Finish with 24\/7 Heaven Cuticle Sealer or Miracle Leave In Balm\u003c\/p\u003e\n\u003cp\u003eAvailable in 375ml + 1000ml\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Affinage","offers":[{"title":"375ml","offer_id":38607874654377,"sku":"9329633009299","price":24.45,"currency_code":"AUD","in_stock":true},{"title":"1L","offer_id":38607874752681,"sku":"9329633009305","price":47.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/3.png?v=1612862192"},{"product_id":"de-lorenzo-illumin8-blonde-toning-shampoo-litre","title":"De Lorenzo Illumin8 Blonde Toning Shampoo 960ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eTone blonde hair in an instant. Instantly cleanse your blonde and pre-lightened hair to neutralise unwanted yellow tones with our concentrated blue-violet pigment-infused formula. Contains Baobab Protein, Chamomile and Wine Extracts to enhance gloss, provide UV protection and brighten blondes.  It is recommended to wear gloves as temporary staining of hands can occur due to the strong deposit of colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in 1 Litre\u003c\/span\u003e\u003c\/p\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":38607877111977,"sku":"9320957027921","price":44.7,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2020-06-16at10.35.21am.png?v=1612862237"},{"product_id":"insight-incolour-anti-yellow-shampoo","title":"Insight InColour Anti-Yellow Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003csection class=\"product-benefits htmlcontent margin-bottom-20\"\u003e\n\u003cdiv class=\"product-detail-label margin-bottom-10\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch1 class=\"product-name\"\u003eIN COLOUR : ANTI-YELLOW SHAMPOO\u003c\/h1\u003e\n\u003csection class=\"product-desc htmlcontent\"\u003e\n\u003cp\u003eIt reduces the undesirable yellow reflects in both blonde and grey hair.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-detail-label margin-bottom-10\"\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eSpecific shampoo for natural, coloured or highlighted blond hair. It gently cleanses, giving brightness to blond tones. It contrasts the undesired yellow tones, the dullness and the brilliance loss.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection class=\"product-howtouse htmlcontent margin-bottom-20\"\u003e\n\u003cdiv class=\"product-detail-label margin-bottom-10\"\u003e\u003cstrong\u003eHOW TO USE\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eApply to damp hair, massage on the more critical areas and rinse carefully after 2 \/3 minutes.\u003c\/p\u003e\n\u003cp\u003eAvailable in 400ml \u0026amp; 900ml\u003c\/p\u003e\n\u003c\/section\u003e","brand":"Insight","offers":[{"title":"400ml","offer_id":38607882420393,"sku":"8029352354021","price":16.95,"currency_code":"AUD","in_stock":true},{"title":"900ml","offer_id":38607882453161,"sku":"8029352354022","price":35.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/incolor-shampoo-antigiallo.png?v=1612862314"},{"product_id":"evo-fabuloso-platinum-blonde-toning-shampoo","title":"Evo Fabuloso Platinum Blonde Toning Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eA strong purple shampoo that gently cleanses while neutralising unwanted brassy, yellow tones in colour-treated blonde and lightened hair to leave it evenly toned, cleansed and revived.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ebenefits.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• brighten and extend the life of colour-treated blonde and lightened hair.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• sulfate-free cleansers gently cleanse to protect against colour-fading.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• nourishing ingredients soften and strengthen for improved manageability.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ehow to use.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ewet hair. wear gloves. lather, wait 1-3 minutes depending on desired result and rinse. repeat if necessary. for a more intense result, follow with fabuloso colour boosting treatment. use weekly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in 250ml \u0026amp; 1 Litre\u003c\/span\u003e\u003c\/p\u003e","brand":"Evo Fabuloso","offers":[{"title":"250ml","offer_id":38607890481321,"sku":"9349769010617","price":30.1,"currency_code":"AUD","in_stock":true},{"title":"1L","offer_id":38607890514089,"sku":"9349769010624","price":76.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/evo_fabuloso_platinumblonde_220ml_1.1585900466.png?v=1612862404"},{"product_id":"everescents-organic-blonde-shampoo","title":"Everescents Organic Blonde Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFinally a blonde shampoo without all the toxic purple \u0026amp; blue dyes! This luxurious shampoo tones your hair and reduces unwanted brassy yellow tones for blonde \u0026amp; grey hair, with the added benefits of Certified Organic ingredients \u0026amp; the natural colours from Red Sweet Potato \u0026amp; Blue Gardenia. The premium shampoo is fortified with Certified Organic Argan Oil, Vitamin E and Provitamin B5 which moisturise \u0026amp; add shine to your hair leaving it truly healthy.\u003c\/span\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 250ml \u0026amp; 1 Litre \u003c\/span\u003e\u003c\/p\u003e","brand":"Everescents","offers":[{"title":"250ml","offer_id":38607919415465,"sku":"9336531000440","price":19.95,"currency_code":"AUD","in_stock":true},{"title":"1L","offer_id":38607919448233,"sku":"9336531000464","price":56.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/files\/BBS250ml_800x800_a4316ee9-ccfb-4cf7-8a1d-323d4d0274b8.jpg?v=1722488877"},{"product_id":"asp-system-blonde-anti-yellow-rescue-back-bar-kit","title":"ASP System Blonde Anti-Yellow Rescue Back Bar Kit","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis pack contains:\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e1 x Anti-Yellow Shampoo 1 Litre - \u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003eRestore the brightness of natural blonde, \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003epre-lightened or white hair with this violet toning shampoo. Gently removes impurities while colour-correcting pigments neutralise \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eunwanted yellow tones \u0026amp; protect against brassiness. White or greying hair is enhanced with a hint of silver. Contains UV filter\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e1 x Anti-Yellow \/ Anti-Orange Conditioner 1 Litre -\u003c\/strong\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eUse after System Blonde Anti-Yellow or Anti-Orange Shampoo to maintain the effect\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e*\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e. Enriched with violet colour pigments and special cationic ingredients, it hydrates the hair, leaving it smoother and brighter with luminous shine. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e1 x Anti-Yellow Deep Treatment Mask 500ml -\u003c\/strong\u003e \u003c\/span\u003eRestore the brightness of natural blonde, pre-lightened or white hair with this deep conditioning, semi-permanent toning masque. Intensely nourishes while colour-correcting violet pigments neutralise unwanted yellow tones and protect against brassiness. The rich and luxurious formula leaves hair smoother, softer and healthier. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/p\u003e","brand":"ASP Kitoko","offers":[{"title":"Default Title","offer_id":40778016522409,"sku":"5055786233291","price":62.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2021-07-05at3.46.18pm.png?v=1625464497"},{"product_id":"asp-system-blonde-anti-yellow-rescue-kit","title":"ASP System Blonde Anti-Yellow Rescue Kit","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThis pack contains:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1 x Anti-Yellow Shampoo 275ml - \u003c\/strong\u003e\u003cspan\u003eRestore the brightness of natural blonde, \u003c\/span\u003e\u003cspan\u003epre-lightened or white hair with this violet toning shampoo. Gently removes impurities while colour-correcting pigments neutralise \u003c\/span\u003e\u003cspan\u003eunwanted yellow tones \u0026amp; protect against brassiness. White or greying hair is enhanced with a hint of silver. Contains UV filter\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Yellow \/ Anti-Orange Conditioner 275ml -\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eUse after System Blonde Anti-Yellow or Anti-Orange Shampoo to maintain the effect\u003c\/span\u003e\u003cspan\u003e*\u003c\/span\u003e\u003cspan\u003e. Enriched with violet colour pigments and special cationic ingredients, it hydrates the hair, leaving it smoother and brighter with luminous shine. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Yellow Deep Treatment Mask 150ml -\u003c\/strong\u003e \u003c\/span\u003eRestore the brightness of natural blonde, pre-lightened or white hair with this deep conditioning, semi-permanent toning masque. Intensely nourishes while colour-correcting violet pigments neutralise unwanted yellow tones and protect against brassiness. The rich and luxurious formula leaves hair smoother, softer and healthier. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/p\u003e","brand":"ASP Kitoko","offers":[{"title":"Default Title","offer_id":40778018390185,"sku":"5055786232713","price":27.56,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2021-07-05at3.28.49pm.png?v=1625464560"},{"product_id":"asp-system-blonde-anti-orange-rescue-back-bar-kit","title":"ASP System Blonde Anti-Orange Rescue Back Bar Kit","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThis pack contains:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1 x Anti-Orange Shampoo 1 Litre -\u003c\/strong\u003e\u003cspan\u003eThis intense blue\/violet toning shampoo \u003c\/span\u003e\u003cspan\u003erestores the brightness of natural blonde, pre-lightened or heavily discoloured white hair \u0026amp; cools down darker bases. Gently removes impurities while colour-correcting pigments neutralise unwanted orange tones \u0026amp; protect against brassiness. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Yellow \/ Anti-Orange Conditioner 1 Litre -\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eUse after System Blonde Anti-Yellow or Anti-Orange Shampoo to maintain the effect\u003c\/span\u003e\u003cspan\u003e*\u003c\/span\u003e\u003cspan\u003e. Enriched with violet colour pigments and special cationic ingredients, it hydrates the hair, leaving it smoother and brighter with luminous shine. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Orange Deep Treatment Mask 500ml - \u003c\/strong\u003e\u003c\/span\u003eThis intense blue\/violet deep conditioning, semi-permanent toning masque restores the brightness of natural blonde, pre-lightened or heavily discoloured white hair and cools down darker bases. Intensely nourishes while colour-correcting pigments neutralise unwanted orange tones and protect against brassiness. The rich and luxurious formula leaves hair smoother, softer and healthier. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/p\u003e","brand":"ASP Kitoko","offers":[{"title":"Default Title","offer_id":40778032742569,"sku":"5055786233307","price":62.46,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2021-07-05at3.46.14pm.png?v=1625464653"},{"product_id":"asp-system-blonde-anti-orange-rescue-kit","title":"ASP System Blonde Anti-Orange Rescue Kit","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eThis pack contains:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1 x Anti-Orange Shampoo 275ml -\u003c\/strong\u003e\u003cspan\u003eThis intense blue\/violet toning shampoo \u003c\/span\u003e\u003cspan\u003erestores the brightness of natural blonde, pre-lightened or heavily discoloured white hair \u0026amp; cools down darker bases. Gently removes impurities while colour-correcting pigments neutralise unwanted orange tones \u0026amp; protect against brassiness. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Yellow \/ Anti-Orange Conditioner 275ml -\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eUse after System Blonde Anti-Yellow or Anti-Orange Shampoo to maintain the effect\u003c\/span\u003e\u003cspan\u003e*\u003c\/span\u003e\u003cspan\u003e. Enriched with violet colour pigments and special cationic ingredients, it hydrates the hair, leaving it smoother and brighter with luminous shine. Contains UV filter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e1 x Anti-Orange Deep Treatment Mask 150ml - \u003c\/strong\u003e\u003c\/span\u003eThis intense blue\/violet deep conditioning, semi-permanent toning masque restores the brightness of natural blonde, pre-lightened or heavily discoloured white hair and cools down darker bases. Intensely nourishes while colour-correcting pigments neutralise unwanted orange tones and protect against brassiness. The rich and luxurious formula leaves hair smoother, softer and healthier. White or greying hair is enhanced with a hint of silver. Contains UV filter.\u003c\/p\u003e","brand":"ASP Kitoko","offers":[{"title":"Default Title","offer_id":40778041786537,"sku":"5055786232706","price":27.56,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/ScreenShot2021-07-05at3.29.02pm.png?v=1625464700"},{"product_id":"blonde-reconstructor-blonde-keeper-shampoo","title":"Blonde Reconstructor Blonde Keeper Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eA non-aggressive that gently cleanses and removes unwanted substances from your hair. Regular use prevents the appearance of unwanted yellow tones and maintains your desired blonde. Without sulphates, parabens, salt and silicones.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAvailable in 250ml \u003c\/span\u003e","brand":"Blonde Reconstructor","offers":[{"title":"Default Title","offer_id":40852730151081,"sku":"7898606741808","price":25.63,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/BR05.jpg?v=1626307929"},{"product_id":"loreal-professionnel-blondifier-gloss-shampoo","title":"L'Oréal Professionnel Blondifier Gloss Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCare for your blonde tresses with L'Oréal Professionnel's Blondifier Gloss Shampoo, a resurfacing and illuminating system shampoo. The professional formula, enriched in Polyphenol present in the açai berry extract, provides nourishment and helps to smooth damaged hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe shampoo gently cleanses the hair and emphasizes multidimensional shine of blonde hair. The formula works to enhance the natural glossiness and shine of blonde hair, leaving locks soft, supple and replenished with moisture and radiance.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e*Instrumental test after application of shampoo \u0026amp; conditioner\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-sm-12\"\u003e\n\u003cdiv class=\"inputWrapper textAreaWrapper\" handler=\"textArea\"\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"inputWrapper textAreaWrapper\" handler=\"textArea\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-sm-12\"\u003e\n\u003cdiv class=\"inputWrapper textAreaWrapper\" handler=\"textArea\"\u003e\n\u003cdiv class=\"fieldValue\"\u003e\n\u003cul\u003e\n\u003cli\u003eGentle cleansing\u003c\/li\u003e\n\u003cli\u003eResurfacing\u003c\/li\u003e\n\u003cli\u003eIlluminates blonde tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"inputWrapper textAreaWrapper\" handler=\"textArea\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-sm-12\"\u003e\n\u003cdiv class=\"inputWrapper textAreaWrapper\" handler=\"textArea\"\u003e\n\u003cdiv class=\"fieldValue\"\u003e\n\u003cspan\u003eAvailable in 300ml \u0026amp; 1.5 Litres - \u003c\/span\u003e\u003cem\u003e\u003cstrong\u003ePlease Note: 1.5 Litre pumps must be purchased separately.\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal","offers":[{"title":"300ml","offer_id":41054652137641,"sku":"3474636974382","price":28.3,"currency_code":"AUD","in_stock":true},{"title":"1.5 Litre","offer_id":41054652170409,"sku":"3474636975662","price":48.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/L_OrealProfessionnelBlondifierGlossShampoo300mL-1.jpg?v=1629079917"},{"product_id":"muvo-ultra-blonde-shampoo-petite-pair","title":"Muvo Ultra Blonde Shampoo Petite Pair","description":"\u003cp\u003e\u003cstrong\u003eFORGET NO YELLOW!\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe MUVO Ultra Blonde Shampoo is a maximum strength purple-toning formula that neutralises unwanted yellow and brassy tones, leaving hair supple and vibrant. Coupled with the MUVO Ultra Blonde conditioner is your perfect pair. Australian Davidson Plum extract helps to prevent fading and leaves hair manageable, vibrant and shiny.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePetite Pairs are at the ready for ….\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe perfect trial size\u003c\/li\u003e\n\u003cli\u003eIntroducing MUVO to a friend\u003c\/li\u003e\n\u003cli\u003eGifting\u003c\/li\u003e\n\u003cli\u003eThe gym\u003c\/li\u003e\n\u003cli\u003eRe-filling from larger MUVO pump bottles\u003c\/li\u003e\n\u003cli\u003eTravelling\u003c\/li\u003e\n\u003cli\u003eNights away\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThey are great with the leak-proof with a screw on lid.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003cstrong\u003ePetite Pair Includes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMuvo Ultra Blonde Shampoo 100ml\u003c\/li\u003e\n\u003cli\u003eMuvo Ultra Blonde Conditioner 100ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAvailable in \u003c\/span\u003e\u003cspan\u003e2 x 100ml pair\u003c\/span\u003e\u003c\/p\u003e","brand":"Muvo","offers":[{"title":"Default Title","offer_id":41443401302185,"sku":"9336216002417","price":13.4,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0524\/8886\/3913\/products\/muvoultrablondepetitepair.png?v=1632877934"}],"url":"https:\/\/www.beautysupplygroup.com.au\/collections\/blonde.oembed?page=3","provider":"Beauty Supply Group","version":"1.0","type":"link"}